Gopro and the Hong Kong Chief Executive's Middle East Visit: Laying the Foundation for the Middle East Market
Release time:2025-05-19
High-level Engagements: Laying the Foundation for the Middle East Market
Gopro, a leading enterprise in semiconductor optoelectronic integrated sensors, accompanied Hong Kong Chief Executive John Lee's delegation on a visit to Qatar and Kuwait. During this visit, Gopro engaged with high-level government officials, chambers of commerce, and business representatives from both countries. The discussions spanned multiple fields and set the groundwork for future market expansion, marking a key step for Gopro's strategy to expand into the Middle East and further its global development plans.
▲ Hong Kong Chief Executive John Lee recently led a delegation to the Middle East, with Gopro Assistant to the Chairman, Chen Yilin (first on the left), joining the visit.
Technological Leadership: Empowering Smart Cities
Focusing on "smart energy solutions," Gopro showcased its new energy charging stations, smart lighting, and sensor technologies in the Middle East. Its digital and intelligent technology base aligns perfectly with the Middle East's "Vision 2030" and "2050 Energy Strategy," supporting the region's transformation to renewable energy and the development of smart cities. Gopro is currently expanding its smart manufacturing base in Malaysia, which will later serve the Middle East market, providing efficient localized services.
▲ Gopro Assistant to the Chairman, Chen Yilin, one of the representatives from mainland China during the Middle East visit.
Empowered by Hong Kong Platform: Collaborative Expansion for Win-Win Outcomes
Leveraging Hong Kong's role as a "super connector," Gopro efficiently connected with Middle Eastern capital and industrial resources. Hong Kong's international financial, legal, and professional service system provided a bridge for cross-border cooperation, accelerating Gopro's entry into the Middle Eastern market. The company has established a wholly-owned subsidiary in Hong Kong and is intensifying its efforts to expand into the European, Southeast Asian, and Middle Eastern markets. In the future, Gopro will deepen investments and mergers & acquisitions, building an industrial ecosystem and integrating global high-end resources.
Future Outlook: Building a Cross-National Industrial Chain
Gopro will continue to advance localization cooperation in the Middle East, exploring collaborative models such as industry funds and technology R&D centers. The company aims to work with upstream and downstream enterprises to create an ecosystem for new energy and smart cities. Leveraging Hong Kong's position as an international hub, Gopro will further expand its cross-national industrial chain, leading the global deployment of Chinese manufacturing with technological strength and strategic foresight.